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A centralized global resource center for all event information and planning, for all personas: Event Team Member, Attendees, Guest Speakers, and Sponsors. Allowing event team members to schedule, plan, and analyze data from events.
Problem / Opportunities:
Lack of Centralization
Absence of a Reporting System
Need for Tasklist
Application Not Built on ServiceNow Platform
Role:
Head of UX design and research
Design and vision strategy
Story creation
Journey mapping
Info Design and Architecture
Visual Design
Design management
Stakeholder meetings and presentations
Secured funding
> Design Process
> Userflow 1: Customer Speaker
> Userflow 2: Product Marketing Manager
> Userflow 3: Customer Speaker selected
> Userflow 4: Product Marketing Manager review
> Userflow 5: Attendee
Go To Market: Event Management Application
Customer Speaker Flow
Customer Speaker Flow: Richard Davis, a potential customer speaker recieves an email for content screening
Customer Speaker Flow First, CS Richard Davis inputs his personal information. Then he clicks “Next: Story” for the next portion of the form.
Customer Speaker Flow: CS Richard Davis then inputs his story’s information and clicks “Next: When”
Customer Speaker Flow: CS Richard Davis input his availability for the sessions. Afterward he clicks “Submit Story” to submit his story to the Knowledge 2022 Event.
Customer Speaker Flow: After submitting his story, CS Richard Davis lands on a confirmation page, confirming a successful submission. He then clicks on “View Homepage”
Customer Speaker Flow: CS Richard Davis is taken to the Event App Homepage.